Graduate Certificate in Educational Video Marketing
-- viewing nowEducational Video Marketing: Elevate your teaching with engaging video content. This Graduate Certificate empowers educators and trainers to master video marketing strategies.
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Course details
• Scriptwriting and Storyboarding for Educational Videos
• Video Production Techniques for Educators
• Editing and Post-Production for Engaging Educational Content
• Utilizing Video Marketing Platforms (YouTube, Vimeo, etc.)
• Search Engine Optimization (SEO) for Educational Videos
• Analytics and Measurement of Educational Video Campaigns
• Building an Engaging Online Learning Community
• Accessibility and Inclusivity in Educational Video Marketing
• Legal and Ethical Considerations in Educational Video Marketing
Career path
Career Role | Description |
---|---|
Educational Video Marketing Manager | Develop and execute strategies for creating and distributing engaging educational videos. Oversee video production, marketing, and analytics. High demand for strong project management and digital marketing skills. |
Educational Video Producer | Create high-quality educational videos, from concept to completion. Requires strong video editing, storytelling, and technical skills in video production and post-production. Excellent opportunities in online learning platforms. |
Learning Experience Designer (LXD) with Video Focus | Design engaging and effective learning experiences using video as a central medium. Requires expertise in instructional design principles and digital video technologies. Strong demand within corporate training and higher education. |
Educational Video Marketing Specialist | Develop and implement marketing campaigns for educational videos across multiple platforms. Requires proficiency in social media marketing, SEO, and video analytics. Growing career path in the EdTech sector. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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