Professional Certificate in Online Public Relations (PR)

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Online Public Relations: Master digital communication strategies. This Professional Certificate equips you with the skills to manage social media, craft compelling content, and build strong online brand reputations.

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About this course

Ideal for marketing professionals, communications specialists, and entrepreneurs seeking to enhance their online presence. Learn SEO optimization, crisis communication, and media relations in the digital age. Gain practical experience through engaging case studies and projects. Boost your career prospects and master the art of online PR. Enroll today and transform your communication skills!

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Course details

• Introduction to Online Public Relations and its Landscape
• Social Media Strategy and Management for PR
• Crisis Communication and Reputation Management in the Digital Age
• Content Creation and Distribution for Online PR
• Search Engine Optimization (SEO) for PR
• Measurement and Analytics in Online PR
• Legal and Ethical Considerations in Online PR
• Building and Maintaining Online Relationships
• Online PR Case Studies and Best Practices

Career path

Career Role Description
Online PR Manager Develop and execute digital PR strategies, manage social media, and track campaign performance. High demand for strong online communication and SEO skills.
Social Media Specialist (PR Focus) Create engaging content, build brand awareness across social media platforms, and monitor online reputation. Expertise in social listening and community management is crucial.
Digital PR Executive Support the PR team in implementing online campaigns, conducting media outreach, and analyzing campaign data. Strong writing and communication skills are essential.
Content Creator (PR) Develop compelling written and visual content for online channels, aligning with the brand's voice and PR objectives. Experience with SEO and content marketing is beneficial.
Public Relations Consultant (Digital Focus) Provide expert advice on digital PR strategies, helping clients build their online presence and manage their reputation. Strategic thinking and strong client management skills are vital.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
PROFESSIONAL CERTIFICATE IN ONLINE PUBLIC RELATIONS (PR)
is awarded to
Learner Name
who has completed a programme at
London School of Planning and Management
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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